The Etisalat Award for Arabic Children's Literature is one of the most important children's literature prizes in the Arab world and one of the richest in the world. It was launched in 2009 on the initiative of Her Highness Sheikha Bodour bint Sultan Al-Qasimi, Founder and Patron of the UAE Board on Books for Young People and CEO of Kalimat publishing house.
The restructuring of the Award will serve to attract an even larger segment of the publishing industry and thereby encourage more publishers, authors and illustrators to play a role in developing the Arabic children's book sector.
The Etisalat Award for Arabic Children’s literature was launched in 2009. It aims to provide an incentive for publishers, authors, and illustrators to publish Arabic children’s books and apps that are of the highest quality in both form and content.The Award Objectives & Value Process & Criteria Evaluation Criteria Entry Requirements
The Award is worth one million and two hundred thousand dirhams distributed.
Held as part of Sharjah’s Market Focus programme, UAEBBY also unveiled a new online platform that facilitates ease of registration and application
Abdulaziz Taryam: “We are committed to building a creative generation and offer quality content that meets the needs of our communities.”
Marwa Al Aqroubi: “We hope that the award will continue to contribute to achieving Sharjah’s aspirations of investing in the younger generations to expand their learning and knowledge.”
For immediate release
London, April 7, 2022
The 14th iteration of the Etisalat Award for Arabic Children’s Literature has been announced at the 49th London Book Fair (LBF), in the presence of Bodour Al Qasimi, President of the International Publishers Association (IPA), and Founder and Honourary President of the UAE Board on Books for Young People (UAEBBY). A new and improved online platform of the award was also launched at the international book fair.
These announcements are part of UAEBBY’s participation at LBF 2022 where Sharjah is being celebrated as Market Focus. The region’s leading award that celebrates excellence in Arabic children’s literature, is organised by the UAEBBY and sponsored by Etisalat.
The launch event was also attended by Sheikh Fahim bin Sultan Al Qasimi, Chairman of the Department of Government Relations (DGR) in Sharjah, who is heading the Sharjah delegation at the book fair; HE Ahmed bin Rakkad Al Ameri, Chairman, Sharjah Book Authority (SBA); and Marwa Al Aqroubi, President of UAEBBY.
Registrations for the Etisalat Award are now open for content creators, authors, illustrators and publishers of children and young people's literature worldwide, who can submit applications online through the award’s new online platform.
The online platform is designed using the latest technologies to ensure ease of registration and application. It enables easier management of entries to each category, including adding, deleting, or modifying data without the need to re-register.
The new online platform will also allow the jury to review and read the entries online, add their feedback and evaluate the books before their official meetings, all aimed at saving time and effort and ensuring more accurate results.
Abdulaziz Taryam, CEO, Advisor and General Manager of Etisalat - Northern Emirates, said: “Supporting the award underscores our unwavering commitment to collaborate with our partners to build a creative generation and offer quality content that meets the needs of our communities and contribute to promoting children and young people’s book industry.”
Marwa Al Aqroubi, President of UAEBBY, said that the launch of the 14th Etisalat Award at LBF 2022 where Sharjah is being celebrated as Market Focus, marks yet another achievement in fulfilling the vision of Sharjah’s cultural project. She added that the award has succeeded in supporting the book industry with quality books for children and young people, thus empowering the younger generation to build a better future for their communities.
“Since its inception 13 years ago, the Etisalat Award has honoured some of the best literary works and is committed to achieving its goals to promote Arab children’s literature globally and improving its competitiveness at international forums and events. We hope that the award will continue to provide quality books to enrich children’s libraries and contribute to achieving the emirate’s aspirations of investing in the younger generations to expand their learning and knowledge,” Al Aqroubi added.
The value of the award is AED 1.2 million and is distributed across five different categories. Each category is awarded AED 180,000, distributed equally between the publisher, author and illustrator; except in the Young Adult Book category where the amount be divided between the publisher and the author.
In addition, AED 300,000 is allocated to the Warsha programme which organises the Etisalat Award Workshops for Children’s Books. Launched in 2013, the programme aims to discover a new generation of Arab talent, and encourage their creative capacities in writing books that are deeply rooted in the local Arabic culture while meeting international standards.
1-2 Bodour Al Qasimi, President of the International Publishers Association (IPA), and Founder and Honourary President of the UAE Board on Books for Young People (UAEBBY), Sheikh Fahim bin Sultan Al Qasimi, HE Ahmed bin Rakkad Al Ameri, and Marwa Al Aqroubi.
Emirates Telecommunications Corporation (ETISALAT)
Founded in 1976, Emirates Telecommunication Corporation (Etisalat) provides telecommunication services in the UAE, and is one of the Middle East’s leading providers of telecom services, media and equipment.
Emirates Telecommunications Corporation(ETISALAT)
Founded in 1976, Emirates Telecommunication Corporation (Etisalat) provides telecommunication services in the UAE, and is one of the Middle East’s leading providers of telecom services, media and equipment. Etisalat offers a variety of hi-tech telecommunication, wireless communication and data communication services, which are provided in conjunction with its subsidiaries: Emirates Vision, Emirates Telecommunications and Marine Services. It also owns stakes in Thuraya Satellite Telecommunications, Zanzibar Telecom Limited and Etihad Etisalat (Mobily).
Etisalat is recognized as a telecom leader,, offering various telecommunication services such as fixed lines, mobile and Internet services across the UAE, helping make it one of the most advanced countries in the world in the telecoms sector.
Etisalat was ranked among the top 140 companies in the world in terms of market capitalization by the Financial Times. It also came in 6th among the top 100 companies in the Middle East in terms of revenues and market capitalization, according to the London-based The Middle East Magazine. It is currently one of the largest contributors to the Federal Budget, and is an award-winning socially responsible corporation.
The UAE Board on Books for Young People (UAEBBY)
The UAE Board on Books for Young People (UAEBBY) is the local branch in the United Arab Emirates of the International Board on Books for Young People (IBBY). Founded in Switzerland in 1953, IBBY is an international network of individuals and organizations.
The UAE Board on Books for Young People (UAEBBY) is the national section in the United Arab Emirates of the International Board on Books for Young People (IBBY). Founded in Switzerland in 1953, IBBY is an international network of people from more than 81 countries who are committed to bringing books and children together.
The UAEBBY was officially established as a non-profit, non-governmental organisation on January 1, 2010, following IBBY’s approval of the United Arab Emirates as a member. This was a direct result of the efforts of Bodour Al Qasimi, Founder/CEO of Kalimat Publishing House and Patron of the UAEBBY.
The UAEBBY aims to develop the children's book industry in the UAE, to promote a reading culture among children and to further build the capacities and capabilities of practitioners in the field of children’s literature.